For experts who keep meaning to start

Three months to get on camera and stay there.

A 3-month sprint that sets your channel up right and puts out one packaged YouTube video and 8 short clips every month. You give us one recording session a month. We do the rest.

Book a discovery call What's included
The same process behind Janet Kim's and Peter Ahn's content

The problem

You know you should be posting. It keeps not happening.

It's not a willpower problem. It's a system problem. The sprint gives you the system for three months, long enough for it to become a habit.

  • No time. Your calendar is full of clients, so content is the first thing to go.
  • You start, then stop. Three posts in a good month, then nothing for six weeks.
  • You don't know what to talk about. Your best ideas don't feel like “content” to you.
  • It comes out generic. Good advice, flat title, nobody clicks.
  • You freeze on camera. You're great live with a client. The lens is different.

What's included

Everything you need to show up every month.

1

Long-form YouTube video a month

Edited, up to 20 minutes. Researched and packaged first: idea, title, structure and thumbnail.

8

Short clips a month

Under 90 seconds each, cut from your session for LinkedIn, Instagram and YouTube Shorts.

1

Coached recording session a month

Up to 60 minutes, guided and unscripted. We coach you on camera while we record.

Month 1 setup

  • Profile and presence: your YouTube, LinkedIn or Instagram bio, banner, links and featured section
  • Positioning check: who your content is for, and what it should make them believe before a call

Not included

  • Newsletter, email list and landing page (that's Launch)
  • Filming on location or travel
  • Paid ads

The three months

From “I should really post” to a rhythm you keep.

  1. Month 1

    Set up and first video

    Kickoff and research. We tidy your profiles, check your positioning and record your first session. Your first video and 8 clips follow.

  2. Month 2

    Find the rhythm

    Second session. We look at what landed in month 1 and sharpen the topics and packaging.

  3. Month 3

    Make it a habit

    Third session. We go over what worked across the three months and agree what comes next: keep going, step up to Launch, or stop.

Clients

It starts with sounding like yourself.

“Being in front of the camera is very difficult for me. But they help guide me… it's very structured and helpful. They also pull authenticity out of me.”
Janet KimExecutive assistant, 16+ years
“All the people I worked with were very content oriented. Like, this is what works. This is virality… I just felt like it was so forced. I wanted it to be truly me.”
Janet KimExecutive assistant, 16+ years

Case study · Peter Ahn

One talk did 25x his usual views. Then we did it again on purpose.

Peter gave a 20-minute talk to a small group of founders. We packaged it honestly: a plain title, a real thumbnail, no clickbait. Then we studied why it worked. His audience loves binge-watching his sales thinking, so we made the next video in that same format. It broke out too.

“They'll pinpoint something from like a year and a half ago where I speak about negotiation… and they'll start the conversation with that.”
Peter AhnChief Customer Officer and Tech Sales Coach · Client since 2023
Read the full case study
YouTube thumbnail: Sell like a founder
13,000+views on one 20-minute talk
25xhis usual video (240 to 520 views)
3,160views on the follow-up, made on purpose
83new subscribers from the follow-up

Fit

Is the sprint right for you?

This is for you if

  • You already earn from personal trust: coaching, consulting, advising or a community
  • You have real expertise and stories, and you're underselling them online
  • You want content that warms up sales calls, not a follower count
  • You can give us about an hour a month on camera

It's not for you if

  • You want to go viral, or want trends and hooks that don't sound like you
  • You want a word-for-word script read off a teleprompter
  • You don't have an offer or clients yet
  • You're looking for paid ads

Questions

Before you book

How much of my time does this take?

One recording session a month, up to an hour, plus a few minutes reviewing edits.

What happens after three months?

You choose: keep going month to month, step up to Launch for weekly videos and your own email list, or stop. Your terms are fixed for the three months.

I don't have a YouTube channel yet. Is that a problem?

No. Setting up your profiles is part of month 1.

Do I need a script?

No. We research the topic and lock the title and thumbnail first, then give you an outline. You talk the way you talk with a client. We guide you during the session and cut it into shape afterwards.

What if I'm not comfortable on camera?

Most of our clients weren't at first. We coach you through every recording session: what to say first, when to slow down, when to try a line again. Janet Kim, an executive assistant who had always worked behind the scenes, says we “pull authenticity out” of her.

Who posts the videos?

Either you or us. We agree on it before we start.

Can I stop?

Yes, with 30 days' notice. The minimum term is what locks in your terms.

Free discovery call

Ready to stop meaning to start?

A free call with Vincent. We'll look at where your content is today, what keeps getting in the way, and whether the sprint fits.

Book a discovery call

Seven quick questions first, so the call is about you.

What happens on the call

  • Where your content is today
  • What's really in the way: time, consistency, ideas, creativity or confidence
  • The best plan for you, even if it's not us
  • How Blue Horizon could help
Vincent LiaoFounder, Blue Horizon
Book a discovery call